Think of the Impact

I passed this strange sign while walking through Belltown today. It’s hard to tell from this low quality, no skill picture I took of it, but it’s quite large. It’s also in an area of town you’d not expect such a sign, as there is no school closeby.

It is quite the clever sign, but it feels like someone at the city sign division (if such a thing exists) has a sense of humor. The flying books and the sprawling guy and gal are a nice artistic touch. “Think of the Impact” just sounds a bit morbid too.