The last impression

We had dinner at Chili’s tonight. Kim and I both like their caeser salad topped with lime and chili shrimp. At a chain restaurant like this I just expect adequate service but nothing very memorable. But tonight that changed. When our server brought the check I asked him if I could have a refill of my Diet Coke. He said “Sure, would you like me to put it in a to-go cup?” He quickly returned with 2 large Diet Cokes that we could take with us.

It’s a small convenience. It cost Chili’s very little to send us home with two drinks, but it made a very good last impression of the visit to their restaurant. When you’re eating out with three small children anyone who makes your life just a little less stressful, a little more convenient is much appreciated. The tip I left him was strongly influenced by that one small gesture.

Do your customers leave with a good last impression of your product or service?