Making it easy to pay the bill

Although I have bill pay through our credit union, I like when businesses allow me to pay my bill through their website. DirecTV and Verizon are two companies that have an easy to understand bill pay service through their website. Companies that have this service get paid first, usually the day I receive a notice. Bills that require using my credit union’s bill pay or worse (writing a check) get paid once a month and are the last to get paid. I’m sure I’m not alone here.

The most frustrating bills to pay are those that have a nice website but make it nearly impossible to setup an account. Wells Fargo falls into this category. I’ve had to call customer service twice just to gain access to my account online. State Farm also asks its customers to jump through a number of hoops in order to gain online access to your account. There’s just no excuse for that. When my dentist can make it easy to pay my bill there’s not reason larger companies with thousands of customers can’t do the same. It would seem to benefit them the most.

If you send out bills each month to your customers, do you make it easy and quick for them to pay you?