Mahalo – The human powered search engine

Say what you will about Jason Calacanis, but I believe he’s created a winner in Mahalo, a human powered search engine where guides filter through the results and provide links to only the best results.

Mahalo is like getting a single page of Google results that are all helpful. For example, when I click on BMW 3 Series I get a single page of relevant results. Compare this with Google’s results for the same search term. Google’s results aren’t bad, but navigate past the first page and things get sketchy.

Mahalo doesn’t yet have the reach of Google nor will it ever. Today, you won’t find very obscure topics or products (like Grado headphones) but they have covered a lot of ground in only a short time. And even when Mahalo doesn’t cover a topic, it presents you with results from Google. This is very helpful.

I find myself using Mahalo more and more because it doesn’t flood me with useless information. I am able to drill down to the most relevant details very quickly without a lot of trial and error. And it will only get better as more pages come online.